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Victoria's Secret ditches prioritizing wokeness over 'sexiness' after sales drop

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Took long enough.

According to Victoria's Secret executives, the brand's diversity initiatives have 'not been enough to carry the day' financially

Lingerie chain Victoria’s Secret is reportedly ditching its woke, feminist makeover of recent years as it hasn’t translated to business success.

 

Since the brand decided to move away from its "hyper-sexualized" image – as BusinessOfFashion.com described it in a recent article – Victoria’s Secret has seen a significant revenue drop.

As such, it has looked to revamp itself and bring back "sexiness," the outlet noted in a piece that was also published by editorial partner CNN on Tuesday.

Cathaleen Chen reported that the brand’s efforts to promote inclusivity – which included making LGBTQ pro women's soccer player and outspoken leftist Megan Rapinoe, as well as a transgender woman, brand spokesmodels and getting rid of its famous "Angels" supermodels – gained "favorable reviews from online critics [but] never translated into sales."

 

https://www.foxbusiness.com/media/victorias-secret-ditches-prioritizing-wokeness-sexiness-sales-drop

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7 hours ago, seafoam1 said:

Took long enough.

According to Victoria's Secret executives, the brand's diversity initiatives have 'not been enough to carry the day' financially

Lingerie chain Victoria’s Secret is reportedly ditching its woke, feminist makeover of recent years as it hasn’t translated to business success.

 

Since the brand decided to move away from its "hyper-sexualized" image – as BusinessOfFashion.com described it in a recent article – Victoria’s Secret has seen a significant revenue drop.

As such, it has looked to revamp itself and bring back "sexiness," the outlet noted in a piece that was also published by editorial partner CNN on Tuesday.

Cathaleen Chen reported that the brand’s efforts to promote inclusivity – which included making LGBTQ pro women's soccer player and outspoken leftist Megan Rapinoe, as well as a transgender woman, brand spokesmodels and getting rid of its famous "Angels" supermodels – gained "favorable reviews from online critics [but] never translated into sales."

 

https://www.foxbusiness.com/media/victorias-secret-ditches-prioritizing-wokeness-sexiness-sales-drop

Idiot

 

 

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1 minute ago, Alias Detective said:

Idiot

 

 

"Uhhh.. duhhhh...You a dumb dumb...because you don't read all posts on this site....duhhhh.....".

Wow, you are in contention for the biggest waste of life along with pimpledoosh, and mdcack. Congrats to you. :first:

 

Notice the date published: Published October 17, 2023 7:00pm EDT

 

What a dope. 

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