"This initiative would surpass all of the NFL’s current charitable campaigns, including its support for the military and breast cancer awareness. The NFL also hopes this would put an end to the players’ protests during the national anthem."
Numerous players have also come out and said they appreciate the gesture and won't kneel again this season.
"Jenkins said on Wednesday that he’d stop protesting during the national anthem if he’s able to come to terms with the league. “For me personally, this whole protest has been to draw awareness,” he said, according to Pennlive.com. “So if the league is proposing something I feel like can replace that or amplify that voice then I see no need in me continuing to protest, but those conversations are still being had.”
I don't know... getting "bought out" seems to cheapen the movement somewhat... both sides just want to come out looking like they got something accomplished... feels a lot like our current politcal climate.