Keurig's decision to pull its advertising from Sean Hannity's Fox News show is not going over well with some viewers.
Social-media users on Sunday posted videos of themselves smashing their Keurig coffee makers, two days after the company said it would no longer advertise during Hannity's show.
Keurig and other companies faced pressure to pull their ads following Hannity's interview with Roy Moore, the Senate candidate in Alabama who is facing allegations he engaged in sexual misconduct with a 14-year-old girl and pursued several teenagers while he was in his 30s.
Critics of the interview said Hannity went too easy on Moore. By Saturday, several companies — including Keurig, 23andMe, and E-Trade — announced they would pull their ads.
Supporters of Hannity lashed out at Keurig on social media through the hashtag #BoycottKeurig. A few went as far as to record themselves destroying their coffee makers.
Lots of videos of Republicans totally sending a message to Keurig by voluntarily destroying their own coffee makers and posting the videos to Twitter etc.